The Chemistry collection campaign film

by Zach & Grace

Inspiration Behind The Chemistry Collection

A word from our designer…

‘When I was beginning this collection, I was thinking about the science behind falling in love; the physical, psychological, and chemical effects which completely engulf your body when you become infatuated with someone. The euphoric adrenaline-fuelled highs, the dopamine lust, the thudding heartbeats. My meandering thoughts and research drew me to the shapes and patterns made by the chemical formulas and molecular structures of the ‘love’ hormones: serotonin, oestrogen, oxytocin, testosterone. The hexagonal shapes found there have made their way into my designs as hexagonally inspired seamlines and angles, and hexagon shapes within hand-smocked sleeve details. The overlapping or interlinked circles seen in elemental molecular structures such as oxygen or water (without which we can’t live or love, right?!) are another motif found within the laces and embroideries I’ve chosen for the collection, and I’ve used many circles in my pattern drafting, creating half-circle skirts and circular frilled sleeves.

I love the idea of marrying modern science and technology with romance, tradition, and ancient techniques like smocking, beading, and embroidery. These artisanal skills are thousands of years old and found in every culture on earth, which serves as a reminder that people from all corners of the globe and every moment in time are one and the same; we all get that heady adrenaline hit when we fall head over heels in love. I adore that.

I’m interweaving these traditional techniques with the most forward-thinking innovative fabrics I could find; modern, sustainable, and earth friendly. Sustainability is pretty much an obsession for us here, and consciousness of our environmental impact is at the very heart of everything we do at Rolling In Roses; I spend an insane amount of time sourcing suitable materials. So, I’m genuinely bursting with pride to say that almost every glorious fabric in the new collection is certified as organic, sustainable, recycled, and ethical. I hope you love them as much as we do.

Designs in the collection are named after the psychological, physical, and chemical effects of falling in love. The passion, the euphoria, the rush of blood, the exhilaration. I hope wearing our pieces make you feel all this and more on your wedding day!’

Fabrics + Design Details

Design details within the collection will include poet, lantern, and flutter sleeves, frilled cuffs and wrapover blouses, bias-cut fluid slips and lavishly full skirts, a variety of different necklines, complete gowns and separate skirts and blouses, and our signature attention to every tiny detail; handmade pearl buttons, gold-tone eyelets, and tiny, delicate, hand-smocked gathers.

Fabrics-wise we’re talking ethically made sumptuous silks, organic bamboo charmeuse satin, buttery soft crêpe made entirely from recycled bottles, organic cotton embroideries, and recycled natural-fibre viscose which looks and feels just like silk. We are so goddamn thrilled about these fabrics we just want to shout about them to anyone that will listen. If fabrics, slow fashion, and sustainability are your thing, you can read more about them here.